Cinemagraph

A new kind of GIF image is showing up on different sites. It is not the usual short video clip of different memes. Something more artistic. More finesse than your cat dancing GIF. It is called Cinemagraph.

Cinemagraph brings life to still photos. It gives the viewer a few more seconds to look, wait and then appreciate the image. The realistic effect of the movement makes the image more attractive. With the right creativity and angle, it can give a pretty strong impression on viewers. The objects in the image look like it is trapped in time.

The basic definition of a cinemagraph is a motionless image except for one or two things. These things will be forever looping simultaneously. A good example is the movement of a tree branch. The whole image stands still while the tree branch moves as if swayed by the wind.

The term Cinemagraph is from two photographers Jamie Beck and Kevin Burg. They are were showing their photographs using this effect during a New York’s Fashion Week in the year 2011.

The basic requirement to create a Cinemagraph is a camera, tripod, and a photo editing software. The most common software are Photoshop or Flixel Cinemagraph Pro App.

To capture the perfect snippet of a moment, the photographer must make sure the loop is smooth. What this means is that the viewer must not be able to determine when the image started or ended. It should a be a continuous loop to portray the illusion that the image is alive. Without this, the image might just as well be the traditional GIF which gives very little to the experience other than repeatedly looping.

Cinemagraph is a great way to capture that perfect moment. It is the gray line between a photograph and video. Many consider cinemagraph as a piece of art.

Have you created your own Cinemagraph? Share it with us by commenting below. We promise we won’t judge! 🙂